Objects in marketing may appear larger than they are

August 30, 2005

Tracey went to get more filters for the fish tank.

Here’s the box:
[whole filter cartridge box]

Did ya look really close at the box?
Box reads: Economy pack 8 large cartridges, and then in small print: Formerly known as regular

This takes “super size me” to a whole new level… BAM! You’re now large!

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